Final Major Project

Alicia Hodgson

May 25, 20222 min read

Secondary Reasearch

Secondary research or desk research is a research method that involves using already existing data. Existing data is summarized and...

Alicia Hodgson

Apr 26, 20224 min read

Secondary Research for Press Pack

Synopsis - Harry Potter, a boy who learns on his eleventh birthday that he is the orphaned son of two powerful wizards and possesses...

Alicia Hodgson

Mar 14, 20223 min read

Narratives in film posters

What is binary oppositions? Binary oppositions are a pair of related concepts that are opposite in meaning. They are often used describe...

Alicia Hodgson

Mar 9, 20222 min read

Cross Media Advertising

The Prom Posters: - For 'The Prom', they have created several different posters for the movie musical. But this is the main poster as it...

Alicia Hodgson

Mar 9, 20222 min read

Primary Research

What is primary research? Primary research is defined as a methodology used by researchers to collect data directly, rather than ...

Alicia Hodgson

Mar 8, 20222 min read

Cross Media Marketing (Netflix)

Mank What genre is it? How do you know? - Mank is a black and white drama, comedy and biography. I know this because I have looked on the...

Alicia Hodgson

Mar 7, 20223 min read

Multi-channel Marketing

The task was to collect some information about the different type of people who have access to Netflix. It is important to collect this...

Alicia Hodgson

Mar 1, 20222 min read

Poster Analysis

I have chosen to analyse these posters becuase they fit some of the codes and conventions of horror and true crime. The genre for these...

Alicia Hodgson

Feb 28, 20222 min read

Case Information

For this project, we have decided to do a film trailer for a film/documentary. The case we have decided to do 'The Lesbian Vampire...